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VinSolutions Blog: September 2017
Give Your CRM Good Data for More Profitable Customer Connections
One constant message we send to our customers is that your CRM is only as good as the data entered in it. The way data is captured, managed and utilized in the CRM is the key to customer acquisition and retention. So, why aren’t dealers focusing on utilizing their CRMs to generate more business from your known customer base?
9/27/2017 8:00:00 AM
Accountability: Who’s Doing What?
Ahhhh. Leadership. Accountability. Both are concepts we are all too familiar with. Can you have one without the other? I don’t think so. Leadership is many things, and many books have been written on the topic, but I’m going to ask you to zero in on one aspect: accountability.
9/25/2017 8:00:00 AM
CRM Training to Win
It’s an all too familiar story. A dealer realizes his sales staff needs a CRM. He decides on a CRM system, signs on the dotted line, and hands over the money to the CRM vendor. And then—crickets. The dealer expects his employees to instantly succeed with the software, simply by emailing them a few how-to presentations and putting the tool in their hands.
9/19/2017 8:00:00 AM
Digital Dealer Attendees, Up Your Conference ROI
Digital Dealer is only a few days away! The VinSolutions team is all packed up and ready to head to Las Vegas for the conference, which will be attended by an estimated 1,500 dealers from around the country. We’re excited to connect with those of you who will be attending!
9/14/2017 8:00:00 AM
Are You Giving Your Customers the Empty Cart Experience?
This situation is happening to car shoppers at all kinds of dealerships – except these shoppers don’t find out their cart is empty until they arrive on your showroom floor. With a few basic steps, however, you can give your customers the shopping experience they expect – making them happier and your dealership more profitable.
9/12/2017 8:00:00 AM
How to Make the Most of Your Labor Day Weekend Labors
Whew! Another big Labor Day weekend in the books. You’ve crossed t’s with your customers, dotted i’s with your sales team and may have even had a few brief moments for recovery in between, but the opportunity to use this big holiday weekend improve your dealership is just beginning. Taking a few extra follow-up steps can lead to big returns for your business.
9/7/2017 8:00:00 AM
Hire Introverts to Increase Sales
Dealership Death by Double Entry
Ditch the Purple Gorilla: Create a Dealership for Today’s Customer
Cementing the Service Relationship
Decrease Marketing Volume to Increase Sales
Read the Signs Your Customers are Ready to Buy
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