VinSolutions is certified in the launch of GM’s Dealer Technology Assistance Program (DTAP) Premium Customer Relationship Management (CRM) Program. GM’s Premium CRM Program is intended to strengthen the competitive advantage of GM dealers by arming them with specific customer, pricing and vehicle data that can lead to improved sales, customer experience, and customer satisfaction.
VinSolutions, a Cox Automotive brand that provides software solutions spanning the scope of dealership operations, will host its annual VinWorx User Summit on July 11-12 at the Sheraton Kansas City Hotel at Crown Center in Kansas City, Missouri. The free user summit will provide attendees training on improving CRM utilization. Speakers, break-outs and software training sessions will focus on a variety of topics relevant to auto dealers around the country.
With new vehicle sales projected to plateau in 2017 and 2018, automotive dealers need to be focusing more than ever on their existing customers. New research from PCG Research reveals how dealers can win in today’s business environment by using VinSolutions’ TargetPro to create consistent and relevant communication that drives profitability and stimulates customer retention.